- A new report found that tracking tool installed on some hospital websites has been gathering patients’ protected health information and sharing it with Facebook. The Meta Pixel tracker sent the data to Facebook in exchange for analytics about the ads that the health system places on Facebook and Instagram. The report also found that at seven hospitals the Meta Pixel tracker was installed inside password-protected patient portals. The investigators did not find evidence that the health systems nor Facebook were obtaining patients’ consent. (Article here)
June 17, 2022
Health IT